Designed the UX of a mobile web app for KFC’s Chinese New Year “Golden Fortune Chicken Bucket” campaign. Customers who buy a bucket can enter a multiple-round lucky draw with their friends by scanning the QR code printed on the bucket to enter the game lobby and ‘connect’ their phones in a ring. The players then position their phones in a circle, and watch as a chicken runs from phone to phone, laying eggs that hatch to reveal prizes or penalties.