Sherin Siew

  • Associate Design Director at FITCH
  • Hong Kong

6 years of digital design experience – bridging purpose, form and feasibility to create value and usability for people and businesses. Say hello at

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Frontend Web Development at General Assembly

Oct 2013 – Dec 2013 Hong Kong

International Business, Anthropology, Music at University of Richmond

2010 – 2010 Virginia, USA

International Business, Sociology, Music at The University of Hong Kong

2007 – 2011 Hong Kong


American Express, Huawei, Standard Chartered, Asia Miles, Studio City, City of Dreams, KFC, Wyeth Illuma, Wyeth S26, Japan External Trade Organisation, Ceylon Tea, Okada, InvestHK, Nike, IBM, Hong Kong Arts Centre, Hong Kong Free Press, Asian Private Banker, Philippa Huckle Wealth Management, HK Professional Golfers Association, Public Art Hong Kong, Hong Kong Street Music, Wisers, Interfilière, MANA! Fast Slow Food, Open Data Hong Kong, Cooking Mama 360, Ali Oli Bakery & Cafe, Droste, Spectrum, Symbol & Key, M-Labs, Grassland Finance


UX/UI designUX StrategyCSSPrototypingVisual identity design


PhotoshopIllustratorSketchAxurePrincipleInVisionInDesignHTMLCSS3SassLESSJS/jQueryGoogle Web DesignerFoundationBootstrapGit / GithubWordpressMailchimpGoogle Analytics